Pic credit-Mera hoardings
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on out-of-home advertising formats on a global scale. This collaboration aims to raise awareness for the T20 Cricket World Cup in the USA, Guyana, and Barbados, where the matches are scheduled to take place.
Mera Hoardings has established a partnership with the ICC to promote the T20 World Cup on a global scale. Merahoardings.com serves as a programmatic platform for out-of-home (OOH) advertising, facilitating the buying, selling, and delivery of outdoor advertising spaces across various regions, including India, Sri Lanka, Dubai, Sharjah, Abu Dhabi, Qatar, Guyana, Barbados, Canada, and the USA. As a prominent entity in the outdoor media industry, Mera Hoardings has a proven track record of effectively promoting global sports.https://merahoardings.com/
Their team of specialists and collaborators possesses extensive experience in working across various global sports, providing a multifaceted perspective to address marketing brand challenges. They have successfully contributed to ticket sales and stadium attendance through outdoor media campaigns for top-tier sports competitions and events worldwide. Mera Hoardings’ collaboration with Olympic association, BCCI, World Kabaddi, World Table Tennis, and Badminton World Federation reflects their position in the industry,
Mera Hoardings has now joined forces with the ICC to promote the T20 World Cup through indoor and out-of-home formats across the USA, Guyana, and Barbados for ticket sales campaigns, as well as in countries like India and Canada for fan park campaigns across all outdoor media formats.
“We specialize in global sports out-of-home (OOH) advertising campaigns based out of India and are deeply committed to sports outdoor campaigns. With longstanding associations with most of the top sports leagues, we recognize the tremendous popularity of cricket, particularly among Asian fans, making this World Cup of great significance to cricket enthusiasts.
We are strategically implementing ICC T20 World Cup out-of-home campaigns in prominent locations near airports, stadiums, and major hubs across the USA, Guyana, and Barbados. Our team is excited about collaborating with the ICC team across different time zones and with individuals from diverse countries. We take pride in our journey, having evolved from grassroots to a global level.”, said Saikrishna Gajavelly, Chairman Mera Hoardings